HSA Corporate
Our Story
Founded in 1957, Harvard Student Agencies is a non-profit with 12 businesses across various industries that provides educational and business opportunities to students. Managers get the chance to learn about retail, publishing, research, advertising, engineering and more, while making a tangible impact on the Harvard community. With more than 600 employees, HSA strives to defray the costs of education with student wages and inspire the next generation of business leaders.
MISSION
To educate, empower, and inspire Harvard College students with meaningful employment opportunities and hands-on business experience.
VISION
HSA will sustain and grow its legacy by continuing to provide practical business experience for Harvard students as an experiential complement to Harvard’s liberal arts education.
Logo
USAGE
To display its connection to the university and bring its mission statement to life in pictorial form, HSA designed a new shield logo in 1993. The three open books across the top spell out "VE RI TAS" and three quills stand upright in the base.
In most circumstances, the text should be kept with the text. In some cases, the crest alone may be used. Logos should not be reproduced in any other colors than those shown. Nothing inside the crest may be altered.
PRIMARY LOGO
Download
Color
USAGE
The red is used to denote our ties to Harvard. In most cases, black and white should be used to demonstrate professionalism, with pops of red to display personality.
Primary Colors
Neutral Colors
Typography
USAGE
The primary Corporate font is Montserrat. Depending on the occasion, font styles other than Extra Bold and Light may be used.
Voice & Copy
TAGLINE
"The Largest Student-Run Company in the World"
COPY GUIDELINES
Brand mission: To conduct and supervise enterprises for the benefit of students of Harvard University who are in need of financial assistance to defray the expenses of their education; to provide opportunities for such students to be gainfully employed; to study, cultivate, promote, and encourage new business ventures to afford additional employment opportunities for such students; to provide experience for its members.
HSA provides the Harvard community and people interested in Harvard with a variety of trusted student- operated services. HSA also provides the Harvard community with business education.
Example Materials
